Knowledge is vital at every stage of a medicine’s lifecycle – from that first glint in the scientist’s eye at their origin to the delivery of medicine to patients with detailed instructions on their safe use. And at each stage, this knowledge is passed on in writing. Medical writers are professionals with broad expertise in communication, who are skilled at presenting complex information in a manner that is clear, logical, and attuned to the needs of a particular audience. Tahseen Khan at Labcorp shows the benefit of good medical writing.
Medical Writing – Benefit of Good Medical Writing
Throughout the lifecycle of a medicine, documents are written to report trials, quality manufacturing, packaging, labelling, safe usage, and performance of drugs once in the market. The International Council for Harmonisation of Technical Requirements for Pharmaceuticals for Human Use (ICH) guidelines – particularly ICH E6 – provide a unified standard to facilitate the mutual acceptance of clinical data by regulators, laying out the essential documents required to proceed through the clinical lifecycle and meet regulatory requirements.The global medical writing market size was valued at USD 3.4 billion in 2019 and is expected to expand at a compound annual growth rate (CAGR) of 10.9% from 2020 to 2027. Advances to improve a medicine run alongside enhancements in composing the associated knowledge, so that the scientific and clinical communities as well as the public at large fully benefit from it. Coherent, logical and appealing documentation aids decision-making, while poor-quality writing can hinder it and run the risk of drawing flawed conclusions. From the regulator’s perspective, better quality documentation fosters timely evaluation. At the user’s end, well-written information means that the patient receives the right medicine, at the right dose and with the right instructions on how to take the medicine. The diversity of regulations and document types globally continues to expand, while the expectations around document quality and transparency and the downward pressures on cost and speed are immense. As a result, the profession of medical writing has advanced tremendously in the past 20 years.
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