Current Edition

A Survey of Global Resources for Clinical Trial Awareness and Education

Often asked ‘How do you recruit patients?’, Helen West of MMG explains in her article that the emerging focus on patient-centricity may help foster a culture of research. More than ever before, clinical, trials are being designed and executed with the participants’ needs and interest in mind,, not just the researchers. Being able to explain how patients’ priorities have been incorporated into the design of a protocol is an important step in increasing the likelihood of a patient choosing to participate in a specific study when they are in need of treatment option, but these efforts have to be collectively communicated on a broader scale to start creating mindsets that are more positive towards clinical research participation in general.